Weekly Trend Report + This Week's Top Innovations!

on Thursday, May 4, 2017

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Greetings !

This week's newsletter highlights some of our editorial team's favorite and coolest examples of innovation on the site. Here are the team's must-see items of the week:

Retail: Target is celebrating the release of Mario Kart 8 Deluxe with a themed in-store experience, complete with shopping carts designed to look like vehicles from the game.

Ads: Dove teamed up with Mindshare to 'hack' the web and alter search engine algorithms so that queries for phrases such as "beautiful women" and "real women" produce more realistic images.

Sports/Pop Culture: The MLB will be hosting Game of Thrones theme nights throughout the summer.

Marketing: Blue Cross created the first ever Estate Agent for Cats, in an effort to help animals in need find new homes.

Packaging: The Doritos Guardians of the Galaxy Vol. 2 bag features a functioning music player.

Tech: Amazon Echo Look can now analyze selfies and offer personal styling tips.

Enjoy!

Jeremy Gutsche Twitter Trends Facebook Facebook Facebook
CEO, Author & Keynote Speaker - JeremyGutsche.com

P.S. Here's my innovation keynote schedule:

Consumer Insights
Adaptogenic Wellness
Ancient remedies evolve into everyday balancing supplements
Implications - As the health movement develops, accommodating increasingly individualistic consumer needs, adaptogens are rising to the forefront as versatile wellness supplements. Based in equal... [More]
Incentivized Mobile
Payout apps entice consumers to earn data and cash through engagement
Implications - Apps offering free data or money in exchange for usage are enticing young audiences to monetize their leisure time. Leveraging data as currency, these companies are finding creative... [More]
Everyday Pun
Adult consumers deal with the mundane by infusing it with humor
Implications - Adult consumers looking to escape the monotony of everyday responsibilities find a small way to indulge with products that reference puns. This small dose of humor also creates an... [More]
Self-Memeing
The humor of Internet culture becomes customizable to boost sharability
Implications - Memes and gifs are the focal point of humor within Internet culture. What makes them so appealing to the digital consumer, however, is what makes them so difficult for brands to... [More]
Productionized Prodigy
The high capabilities of Gen Z are maximized through services and products
Implications - Where the Millennial generation had teen entrepreneurs, Generation Z has child prodigies. This is due to the increased accessibility and range of information, which in turn breeds a... [More]


Featured Events
Future Festival Toronto
Meet the Trend Hunter Team at This Immersive Toronto Insights Conference
To help the world’s top innovators experience the future before it happens, Trend Hunter will host the third edition of its Toronto insights conference. Set to take place over the course of... [More]
Hot This Week

17 Mail-Friendly eCommerce Packages

From Envelope-Sized Cake Slices to Letterbox Sweet Sets

13 Customized Personal Care Products

From Personalized Shampoo Products to Customizable Face Oils

26 Confection-Inspired Supplements

These Wellness Supplements Take the Form of Candies & Chocolate

20 Vitamin-Enriched Products

From Vitamin-Rich Veggie Chips to Phytonutrient Fruit Snacks

Featured Clusters

17 Mesmerizing Mirror Concepts

From Splattered Metallic Mirrors to Reflective Aurora Lamps


20 Creative T-Shirt Designs

From Digitally Animated T-Shirts to Self-Cleaning Shirts


25 Themed Bar Environments

From Whiskey-Themed Bars to Frozen Cocktail Lounges


16 Examples of Pain Relief Tech

From App-Savvy Massage Treatments to Pain-Alleviating Wearables





Courses

30 Speeches On the Future of the Economy

From Community-Based Commerce to Deviant Globalization


15 Presentations on Simplicity

These Keynotes Explore the Value of Simplicity


20 Tips for Young Entrepreneurs

From The Art of Enchantment to The Downside of Ambition


15 Sources for Innovation

From Customer-Focused Innovation to Innovation From the Inside





Marketing

31 Examples of Boomer Lifestyle Marketing

From Digital Detox Resorts to Connected Cruise Wearables


33 Examples of Gender-Inclusive Marketing

From Male Lipstick Ads to Female Lumberjack Campaigns


15 Unconventional Drinking Experiences

From Beer-Sponsored eSport Events to Food-Paired Deliveries


18 Rewarding Social Media Innovations

From Fast Food Social Apps to Branded T-Shirt Challenges


Pop Culture

12 Experiential Cinema Innovations

For Interactive Children's Theaters to In-Flight Film Premieres


24 Beauty and the Beast Collectibles

From Opulent Rose Accessories to Fantasy Princess Fragrances


26 Inclusive Beauty Examples

From Subversive Fast Fashion Commercials to Cultural Emoji Concepts


45 Political Marketing Stunts

From Presidential Candidate Dolls to Political Food Trucks


Tech

18 Female-Focused Health Devices

From Cancer-Detecting Bras to Wearable Fertility Trackers


100 Unique Homeware Ideas

From Stunning Water-Inspired Seating to Vibrant Cactus-Shaped Candles


32 Everyday AI Applications

From Bacteria-Killing Smart Vacuums to Infrared Connected Bulbs


14 Safety-Focused Crosswalk Creations

From Fist-bumping Crossing Lights to Pavement Traffic Lights


Art & Design

34 Examples of Artistic Alcohol Packaging

From Illustrated Beer Bottles to Sketched Wine Branding


25 Confectionery Retail Innovations

From Alternative Candy Stores to Whimsical Creamery Parlors


17 Examples of Eco-Friendly Coffee Packaging

From Compostable Coffee Pods to Boxed Cold Brew


12 Natural Allergy Remedies

From Allergy-Alleviating Sprays to Connected Aromatherapy Devices


Eco

12 Solar Roofing Innovations

From Printed Solar Cells to Sustainable Metal Roofing Solutions


100 Unique Skincare Ideas

These Cosmetic Products Prevent & Treat a Slew of Skin-Related Problems


50 Artisanal Drinking Innovations

From Boozy Bubble Teas to Instant Craft Beer Powders


38 Creative Cement Innovations

From Cantilevered Concrete Spaces to Light-Up Cement Concepts


Luxury

38 Examples of Experiential Luxury

From Boutique Concert Camps to Refined Cheese Pop-Ups


65 Examples of Millennial Luxury

From Exclusive Pop Star Merchandise to Healthy Protein Sweets


Fashion

25 Multicultural Brand Initiatives

From Racially Diverse Coding Programs to Inclusive Nude Fashion


40 Genderless Beauty Innovations

From Subculture Skincare Branding to Unisex Fragrance Blends


32 Unconventional Bar Soaps

From Festive Charcoal Soaps to Nose-Shaped Soap Bars


15 Gym-Friendly Beauty Products

Athleisure is Inspiring New Ways to Market Makeup for the Gym





Compassion-Oriented Retailers


Edgy Fashion Co-Ops


Ethical Eatery Apps





16 Innovative City Design Ideas


10 Ways to Empower Employees


21 Keynotes on Managing Disease




Trend Hunter
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