Greetings ! This week's newsletter spotlights some of the top-performing consumer insights on the site right now. From the emerging superfood trends of the maqui berry and watermelon seed to the nutrition-boosting ingredients being used in butters, the world of food continues to experience innovative transformations. Outside of food, packaging is also ushering in a wide variety of sustainable options, aligning more and more with the modern consumer's values.
The insight
On-the-Go Reduction highlights how brands are making it easier for people to consume to-go foods and beverages in environmentally friendly ways. This not only accommodates the ever-present fast-paced lifestyles of people today, but also appeals to those who consume consciously.
Also, if you haven't yet already, download your FREE copy of the
2018 Trend Report. There is still plenty of time to find inspiration for making this year your best one yet. Download it
here.
Enjoy!
Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
P.S. Here's my innovation keynote schedule: