Weekly Trend Report + This Week's Top Innovations!

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Greetings ! Check Out This Week's Hottest Innovations! This week's newsletter highlights some of our editorial team's favorite and coolest examples of innovation on the site. Here are the team's must-see items of the week: Retail: Target is celebrating the release of Mario Kart 8 Deluxe with a themed in-store experience, complete with shopping carts designed to look like vehicles from the game. Ads: Dove teamed up with Mindshare to 'hack' the web and alter search engine algorithms so that queries for phrases such as "beautiful women" and "real women" produce more realistic images. Sports/Pop Culture: The MLB will be hosting Game of Thrones theme nights throughout the summer. Marketing: Blue Cross created the first ever Estate Agent for Cats, in an effort to help animals in need find new homes. Packaging: The Doritos Guardians of the Galaxy Vol. 2 bag features a functioning music player. Tech: Amazon Echo Look can now analyze selfies and offer personal styling tips. Enjoy! Jeremy Gutsche CEO, Author & Keynote Speaker - JeremyGutsche.com P.S. Here's my innovation keynote schedule: Apr 26 - Oakland May 1 - Charlotte May 8 - Palm Springs May 9 - Orlando May 11 - San Francisco May 21 - Dubai May 31 - Toronto Jul 21 - Dallas Sep 12 - St. Paul Sep 15 - Nashville Sep 27 - Toronto Oct 12 - Cincinnati Oct 25 - Palm Springs Dec 3 - Greenbelt, MD Consumer Insights Adaptogenic Wellness Ancient remedies evolve into everyday balancing supplements Implications - As the health movement develops, accommodating increasingly individualistic consumer needs, adaptogens are rising to the forefront as versatile wellness supplements. Based in equal... [More] Incentivized Mobile Payout apps entice consumers to earn data and cash through engagement Implications - Apps offering free data or money in exchange for usage are enticing young audiences to monetize their leisure time. Leveraging data as currency, these companies are finding creative... [More] Everyday Pun Adult consumers deal with the mundane by infusing it with humor Implications - Adult consumers looking to escape the monotony of everyday responsibilities find a small way to indulge with products that reference puns. This small dose of humor also creates an... [More] Self-Memeing The humor of Internet culture becomes customizable to boost sharability Implications - Memes and gifs are the focal point of humor within Internet culture. What makes them so appealing to the digital consumer, however, is what makes them so difficult for brands to... [More] Productionized Prodigy The high capabilities of Gen Z are maximized through services and products Implications - Where the Millennial generation had teen entrepreneurs, Generation Z has child prodigies. This is due to the increased accessibility and range of information, which in turn breeds a... [More] Featured Events Future Festival Toronto Meet the Trend Hunter Team at This Immersive Toronto Insights Conference To help the world’s top innovators experience the future before it happens, Trend Hunter will host the third edition of its Toronto insights conference. Set to take place over the course of... [More] Hot This Week 17 Mail-Friendly eCommerce Packages From Envelope-Sized Cake Slices to Letterbox Sweet Sets 13 Customized Personal Care Products From Personalized Shampoo Products to Customizable Face Oils 26 Confection-Inspired Supplements These Wellness Supplements Take the Form of Candies & Chocolate 20 Vitamin-Enriched Products From Vitamin-Rich Veggie Chips to Phytonutrient Fruit Snacks Featured Clusters 17 Mesmerizing Mirror Concepts From Splattered Metallic Mirrors to Reflective Aurora Lamps 20 Creative T-Shirt Designs From Digitally Animated T-Shirts to Self-Cleaning Shirts 25 Themed Bar Environments From Whiskey-Themed Bars to Frozen Cocktail Lounges 16 Examples of Pain Relief Tech From App-Savvy Massage Treatments to Pain-Alleviating Wearables Courses 30 Speeches On the Future of the Economy From Community-Based Commerce to Deviant Globalization 15 Presentations on Simplicity These Keynotes Explore the Value of Simplicity 20 Tips for Young Entrepreneurs From The Art of Enchantment to The Downside of Ambition 15 Sources for Innovation From Customer-Focused Innovation to Innovation From the Inside Marketing 31 Examples of Boomer Lifestyle Marketing From Digital Detox Resorts to Connected Cruise Wearables 33 Examples of Gender-Inclusive Marketing From Male Lipstick Ads to Female Lumberjack Campaigns 15 Unconventional Drinking Experiences From Beer-Sponsored eSport Events to Food-Paired Deliveries 18 Rewarding Social Media Innovations From Fast Food Social Apps to Branded T-Shirt Challenges Pop Culture 12 Experiential Cinema Innovations For Interactive Children's Theaters to In-Flight Film Premieres 24 Beauty and the Beast Collectibles From Opulent Rose Accessories to Fantasy Princess Fragrances 26 Inclusive Beauty Examples From Subversive Fast Fashion Commercials to Cultural Emoji Concepts 45 Political Marketing Stunts From Presidential Candidate Dolls to Political Food Trucks Tech 18 Female-Focused Health Devices From Cancer-Detecting Bras to Wearable Fertility Trackers 100 Unique Homeware Ideas From Stunning Water-Inspired Seating to Vibrant Cactus-Shaped Candles 32 Everyday AI Applications From Bacteria-Killing Smart Vacuums to Infrared Connected Bulbs 14 Safety-Focused Crosswalk Creations From Fist-bumping Crossing Lights to Pavement Traffic Lights Art & Design 34 Examples of Artistic Alcohol Packaging From Illustrated Beer Bottles to Sketched Wine Branding 25 Confectionery Retail Innovations From Alternative Candy Stores to Whimsical Creamery Parlors 17 Examples of Eco-Friendly Coffee Packaging From Compostable Coffee Pods to Boxed Cold Brew 12 Natural Allergy Remedies From Allergy-Alleviating Sprays to Connected Aromatherapy Devices Eco 12 Solar Roofing Innovations From Printed Solar Cells to Sustainable Metal Roofing Solutions 100 Unique Skincare Ideas These Cosmetic Products Prevent & Treat a Slew of Skin-Related Problems 50 Artisanal Drinking Innovations From Boozy Bubble Teas to Instant Craft Beer Powders 38 Creative Cement Innovations From Cantilevered Concrete Spaces to Light-Up Cement Concepts Luxury 38 Examples of Experiential Luxury From Boutique Concert Camps to Refined Cheese Pop-Ups 65 Examples of Millennial Luxury From Exclusive Pop Star Merchandise to Healthy Protein Sweets Fashion 25 Multicultural Brand Initiatives From Racially Diverse Coding Programs to Inclusive Nude Fashion 40 Genderless Beauty Innovations From Subculture Skincare Branding to Unisex Fragrance Blends 32 Unconventional Bar Soaps From Festive Charcoal Soaps to Nose-Shaped Soap Bars 15 Gym-Friendly Beauty Products Athleisure is Inspiring New Ways to Market Makeup for the Gym Compassion-Oriented Retailers Edgy Fashion Co-Ops Ethical Eatery Apps 16 Innovative City Design Ideas 10 Ways to Empower Employees 21 Keynotes on Managing Disease TREND HUNTER (www.trendhunter.com) is the world's largest trend spotting and cool hunting community. It is an explosion of cool, fueled by a global network of trend spotters and cool hunters. Innovation and strategic advantage hinge on the ability to anticipate the latest trends and identify the next big thing. By tracking the evolution of cool, Trend Hunters generate ideas, stimulate creativity, and ultimately unlock cool. Visit Trend Hunter | Latest Trends | About Us | Submit a Trend | Contact Us

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