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| Greetings, | 
Join us today at 1pm EST for our discussion on 2022 TRENDS. The webinar will feature our Chief Content Officer, Armida Ascano, and I showcasing a dozen new insights that we have been studying this quarter.
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If you didn't already download hit, here is the 2022 Trend Report AND here is an hour long keynote video from me about Post-Pandemic Trends and Opportunities | | Enjoy! | 
Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com | | | |
| Consumer Insights |
| | Vegan Alcohol | | Brands offer creamy liqueurs and cocktails made with alternative milks | | Trend - Alcohol brands are having to adapt quickly in order to meet consumers’ changing needs, and this shift can be observed in the increase of vegan cocktails and liqueurs that brands are... |
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| | | | Hair Serum | | Hair serums are now offered in distinct formulas | | Trend - Serums designed for the hair have traditionally come in liquid, cream or gel formulas and work to smooth the hair. Now, hair serums are coming in unique formats that include solid bars, and... |
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| | | | Viral Flavor | | The CPG space borrows inspiration from TikTok trends | | Trend - TikTok usage increased globally during the pandemic, fueling viral trends across many spaces, but especially in food. Companies in the CPG space are borrowing inspiration from these largely... |
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| | | | Flex Coverage | | Consumers opt to reduce the amount of makeup they wear | | Trend - The ongoing pandemic has changed the way consumers do many things, including how they apply makeup. Now, brands are adapting to this shift with foundation formulas that offer light coverage... |
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